Prospects for the Development of Innovation Marketing in the Insurance Market of Uzbekistan

Authors

  • Matiyazova. S.R Tashkent Financial Institute

DOI:

https://doi.org/10.51699/cajitmf.v3i10.340

Keywords:

prospects, developments, innovation, marketing, insurance marketing, Uzbekistan

Abstract

"Innovation" is essentially a complex and multifaceted issue, which is also explained by differences in the approach of Economist scientists. In foreign economic literature, "innovation" is interpreted as the realization of potential scientific and technological progress in the form of new products and technologies

References

1. Drucker, P.F. 2007, Management: tasks, responsibilities, practices, Transaction Publishers, New Brunswick, N.J.; London.
2. Arkhipov A.P. Underwriting in insurance. Theoretical course and workshop: textbook for university students studying in the specialty 08.01.05 / A.P. Arkhipov. - M.: UNITI-DANA, 2007.
3. Andreev A. Insurance intermediaries and UK legislation. Journal "Insurance business". 1995;(1).

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Published

2022-10-24

How to Cite

Matiyazova. S.R. (2022). Prospects for the Development of Innovation Marketing in the Insurance Market of Uzbekistan. Central Asian Journal of Innovations on Tourism Management and Finance, 3(10), 190–193. https://doi.org/10.51699/cajitmf.v3i10.340