Methods of Effective Use of Tourist-Recreational Resources In the Development of Tourism Services Market
Abstract
Tourism is a significant economic driver, contributing to income generation, employment, and foreign exchange earnings. To enhance the competitive potential of tourist destinations and promote tourism products in domestic and international markets, it is crucial to focus on leveraging comparative advantages into competitive advantages. This involves strategic tourism development, stakeholder collaboration, understanding tourist needs, and promoting tourist products. Key methods for effective use of tourist-recreational resources include the collection of tourist statistics, database formation, event management, tourism product development, and improving the quality and competitiveness of tourism services. Additionally, the assessment of natural and heritage tourism demand, qualitative and quantitative assessment of natural resources, and the packaging of natural resources by local businesses are essential for the effective use of tourist-recreational resources in the development of the tourism services market.
These methods are crucial for maintaining and developing a competitive regional tourist and recreational complex, and for promoting tourism products in domestic and international tourist markets.
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