Developing Smart Governance Model in Tourism Destination: Evidence from Samarkand

  • Yuldosheva Latofat Tolib Kizi “Silk Road” International University of Tourism and Cultural Heritage, Uzbekistan
DOI: https://doi.org/10.51699/cajitmf.v6i1.819
Keywords: Smart Destination Model, Automatic Data Acquisition, petitive Tasks Of Tourism Organizations, Big Data

Abstract

This study investigates the development of a smart governance model for tourism in Samarkand, focusing on optimizing resources and enhancing collaboration between stakeholders. Addressing gaps in understanding digital transformation in regional tourism management, the research employs Importance-Performance Analysis (IPA) and I-P mapping to assess strategic elements critical to smart tourism. Findings reveal key dimensions, such as public-private cooperation, technological adoption, and sustainable practices, which significantly impact the tourism sector's efficiency. The results underscore the necessity for targeted policy and technological innovations to advance smart governance and enhance the competitiveness of Samarkand as a smart tourism destination.

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Published
2025-01-23
How to Cite
Kizi, Y. L. T. (2025). Developing Smart Governance Model in Tourism Destination: Evidence from Samarkand. Central Asian Journal of Innovations on Tourism Management and Finance, 6(1), 20-25. https://doi.org/10.51699/cajitmf.v6i1.819
Issue
Vol. 6 No. 1 (2025): January
Section
Articles

Copyright (c) 2025 Yuldosheva Latofat Tolib Kizi

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